Messaging Terms
These terms govern text messages sent and received through MF Automations — both messages we send to our own customers and messages an AI Operator sends on a customer's behalf.
1. Program description
MF Automations sends transactional and conversational messages: appointment confirmations and reminders, quote and job updates, service notices, replies to inbound questions, and account and billing notifications. Where a customer runs a marketing program, that program is separately registered and separately consented to.
2. How you opt in
We send messages only to numbers that have opted in through one of:
- Submitting a form on our website, or a customer's website, with a clearly labeled, unchecked consent checkbox next to the phone field;
- Texting a keyword to one of our numbers;
- Verbally providing a number during a call and agreeing on the recording to receive texts;
- Providing a number in the course of an existing transaction, for messages about that transaction.
Consent is never a condition of purchase. We retain a record of each opt-in — the timestamp, the source, and the exact wording displayed or spoken.
Required web-form consent wording
[unchecked checkbox next to the phone number field] By checking this box you agree to receive text messages from [BUSINESS NAME] at the number provided, including messages sent by an automated system. Consent is not a condition of purchase. Message and data rates may apply. Message frequency varies. Reply STOP to opt out or HELP for help. See our Privacy Policy and Messaging Terms.
3. Message frequency and cost
Message frequency varies with your activity — typically a handful of messages per month for a service relationship, and more while you are in an active conversation. Message and data rates may apply. Your mobile carrier's rates apply and we are not responsible for them.
4. Required keywords
| Text this | What happens |
|---|---|
STOP | Immediate opt-out from that number. We also honor STOPALL, UNSUBSCRIBE, CANCEL, END, and QUIT. |
HELP | Returns the program name and support contact. We also honor INFO. |
START | Re-subscribes a number that previously opted out. We also honor UNSTOP and YES. |
Standard automated replies
Opt-in confirmation [BUSINESS]: You're subscribed to updates. Msg frequency varies. Msg & data rates may apply. Reply HELP for help, STOP to cancel. Reply to HELP [BUSINESS]: Support at [email protected] or (305) 965-9624. Msg & data rates may apply. Reply STOP to cancel. Reply to STOP [BUSINESS]: You're unsubscribed and will get no more messages from this number. Reply START to rejoin.
5. Carrier delivery
Carriers may filter, delay, throttle, or block messages at their discretion, and we cannot guarantee delivery. Carriers are not liable for delayed or undelivered messages. Do not rely on SMS for time-critical or emergency communication.
6. Prohibited content
Messages sent through the Services must not contain, promote, or facilitate content in the categories carriers prohibit, including: cannabis, CBD, kratom and other controlled or age-restricted substances; firearms and ammunition; gambling; high-risk financial offers including payday and short-term loans, debt collection, debt relief, and credit repair; get-rich-quick schemes; hate speech; sexual content; phishing, deceptive marketing, or third-party lead generation and affiliate marketing. Sending any of these can get the number, the campaign, and the brand permanently blocked.
7. Obligations of customers who send through us
- Collect and retain opt-in evidence for every number, and produce it within 48 hours of a request from us or a carrier;
- Send only content matching the registered campaign use case;
- Never send to a number that has opted out, on any channel;
- Maintain your own published messaging terms and privacy policy, or adopt these by written agreement;
- Comply with the TCPA, state telemarketing statutes, the CAN-SPAM Act where applicable, and the CTIA Messaging Principles and Best Practices;
- Never send to a number acquired from a purchased, rented, or scraped list.
You indemnify us for claims arising from messages sent at your direction, per Section 15 of the Terms of Service.
8. Privacy
No mobile information will be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes. Numbers are shared with messaging providers and carriers only to deliver messages. See our Privacy Policy.
9. Contact
Email [email protected] or call (305) 965-9624.
MF Automations LLC · 233 NE 27th St, Miami, FL 33137 · [email protected] · (305) 965-9624